Downtown Baton Rouge is rolling out the red carpet for food blogger-turned local celebrity Jay Ducote, who will be repping South Louisiana as he competes on the reality TV show “Food Network Star.”

There will be a premiere party on Sunday at Jolie Pearl Oyster Bar and in North Boulevard Town Square from 5 p.m. to 9 p.m. on Sunday. The show starts at 8 p.m.

There will be live music and the show will be aired on both the TVs at the restaurant as well as on the beacon in Town Square.

Ducote has made a name for himself in the food sphere with his blog “Bite and Booze.” He also has developed a barbecue sauce and a wine label.

He has previously competed on food shows “Master Chef” and “CutThroat Kitchen.”