Tax receipts generated from local hotel occupancy in East Baton Rouge Parish jumped by more than 35 percent in May, and by 12 percent in June over the same periods in 2013.
The occupancy tax is the sole source of funding for Visit Baton Rouge, which receives 3 percent of receipts. Visit Baton Rouge President and CEO Paul Arrigo says the May and June figures reflect the beginning of several major events and film productions this summer that helped boost the local travel industry.
“Bayou Country Superfest in May was one of our best ever. That event, along with the Miss USA Pageant and the U.S. Youth Soccer Region III championships combined to make the summer travel season one of the city’s best in many years,” Arrigo says. “Since Visit Baton Rouge is completely funded by the hotel tax, our work in promoting the city as a travel destination doesn’t cost residents anything extra.”