The Louisiana Small Business Development Center at Southeastern Louisiana University and the Greater Hammond Chamber of Commerce have planned an event designed to help businesses discover the value of Facebook marketing.

The seminar, “The Art of Creating Engaging Facebook Ads,” will be from 9 a.m. to 11 a.m. Aug. 20 at the Southeast Louisiana Business Center, 1514 Martens Drive, Hammond, and will feature speaker Kim Walker, of 5 Stones Media.

The session will include information on the basic methodology of boosting posts, promoting events and running ads to increase engagement; website traffic; and page “likes,” said Sandy Summers, assistant director of the Southeast Louisiana Business Center.

There is no cost to attend; however, preregistration is preferred. Register at www.lsbdc.org.

For more information, call Louisiana Small Business Development Center at (985) 549-3831.