New Orleans-area nonprofits raised nearly $2.3 million from nearly 20,000 donors Tuesday during the first GiveNOLA Day, a 24-hour fundraising competition organized by the Greater New Orleans Foundation.
The donations more than doubled the foundation’s $1 million goal, and the contributions came from 19,625 people — nearly four times the number that organizers had hoped to attract.
The Ogden Museum of Southern Art brought in the largest amount, with 147 people giving a total of almost $101,300.
Team Gleason racked up the largest number of contributors, with more than 630 people giving a total of almost $42,900.
Throughout the day, organizers were tracking donations on the GiveNOLA website, www.givenola.org, and on a leader board in Lafayette Square.
The competitive nature of the event was mainly aimed at encouraging more people to give, but it had real benefits for the top organizations.
GNOF raised money before the event to provide bonuses to the organizations that raised the most money or attracted the most donors. A second “Lagniappe Fund” of about $226,000 will be distributed among all the organizations that raised money during the event based, on how much they raised.
A full list of the GiveNOLA Day donations can be found at the event’s website.
Follow Jeff Adelson on Twitter @jadelson.