Domino’s is reviewing its delivery procedures in the aftermath of the killing of a pizza delivery driver early Tuesday morning in New Orleans.
Michael Price, 36, was fatally shot in the 6100 block of North Roman Street, a deserted stretch of the Lower 9th Ward. He was married and had three children, ages 2 to 8.
As a result of the killing, Domino’s will no longer deliver to the Lower 9th Ward after dark, the company said.
“After 7 p.m., (customers) can stop in and pick it up,” Domino’s Regional Vice President Robert Tedesco said Thursday. “We’ll give them a free bread side and a free 2-liter (drink), but at this time, we felt that it was our responsibility to restrict that area. The safety of our team members is very important.”
Price is the second Domino’s employee killed in New Orleans in the past seven months.
Richard Yeager was murdered in Mid-City in September while delivering pizzas.
Tedesco said the company also is considering several possible corporate policy changes to help protect its workers: “Credit cards only after 10 p.m., so the driver won’t be carrying any cash back to the store, as well as curbside delivery, where we won’t be getting out of vehicles. We’ll pass the products through the window, and we’ll have surveillance in the vehicle.”
The Crimestoppers reward is now more than $10,000 for information leading to an arrest and indictment of those responsible for Price’s killing.
“Our detectives are working around the clock to find who did this and bring that person or persons to justice,” Police Superintendent Michael Harrison said. “But what we would like to tell the community is we need your help.”
Harrison said it’s a shame Domino’s has to change its business practices in response to violence in the city.
“It really is saddening. I’m sorry to see them go through all that,” he said. “Our hearts are with Mr. Price’s family.”
Domino’s is taking up a collection for Price’s family at all of its New Orleans-area stores.
“New Orleans is a great place to live,” Tedesco said. “It’s a great town. It’s one of the best cities in the world.”
“But we know what can happen here, and we know there are dangers,” he added. “We want to take every precaution that we can to make sure our team members are safe.”
Authorities asked anyone with information about Price’s killing to call Crimestoppers at (504) 822-1111.