The Fore!Kids Foundation, the organization that stages the PGA Tour’s Zurich Classic of New Orleans each spring, has selected Louisiana native Steve Worthy as its new chief executive officer.

Worthy, a New Orleans native who grew up in Jackson, is an LSU graduate. He has served as the president of the Monterey Peninsula Foundation and tournament director of the AT&T Pebble Beach National Pro-Am since 2006.

“We could not be more thrilled to attract a dynamic, proven golf executive like Steve to our foundation and our tournament,” said Buddy Seeling, past chairman of the Fore!Kids Foundation and head of the search committee.

Worthy has directed one of the higher-profile regular-season tournaments on the PGA Tour, one that raised more than $8 million for charities this year.

“Our ability to draw him to New Orleans is a clear validation of the combined strength of a pre-eminent, committed title sponsor in Zurich Financial Services, supported by a dedicated local board and membership of the Fore!Kids Foundation,” Seeling said.

This year’s tournament will be played April 26-29 at TPC Louisiana in Avondale.

Worthy earned a masters degree in sports administration from Ohio University and got his start in pro golf as the director of media and public relations for the 1987 Ryder Cup at Muirfield Village in Dublin, Ohio.

After the Ryder Cup matches, he remained at Muirfield and became director of operations for the Memorial Tournament, the tournament founded by Jack Nicklaus.

Worthy said it was a tough decision to leave the Monterey Peninsula Foundation, but the opportunity to return to his hometown and lead the Fore!Kids Foundation was too exciting to pass up.

“I believe there is tremendous potential here, and nothing would make me happier than to be able to make a positive contribution to the city of New Orleans and this Foundation,” Worthy said.

Before joining the Monterey Peninsula Foundation, the 49-year-old Worthy worked for the United States Golf Association for 14 years as the director of U.S. Open Championship operations where he was responsible for the planning and execution for one of golf’s four majors.

The Monterey Peninsula Foundation operates two tournaments each year - the PGA Tour’s AT&T Pebble Beach National Pro-Am and Champions Tour’s Nature Valley First Tee Open at Pebble Beach.

Worthy replaces Tommy Fonseca, who resigned his post in June after five years on the job.