New Orleans — Richard McCarthy, co-founder of the Crescent City Farmers Market and executive director of Market Umbrella, was named executive director of Slow Food USA on Tuesday.

McCarthy, a graduate of the London School of Economics and The American University of London, founded Market Umbrella in 1995. The market mentor organization serves 1,250 markets around the world, including New Orleans’ Crescent City Farmers Market.

“I am humbled to have the opportunity to lead the organization that has inspired me for so many years to grow community through purposeful food programs,” McCarthy said in a news release. “In that sweet spot of tradition meeting innovation, Slow Food USA provides us all with the promise of a future where producers and consumers join hands for good, clean and fair food for all.”

Slow Food USA is part of Slow Food International, founded in 1989 “to counter the disappearance of local food traditions and people’s dwindling interest in where their food comes from, how it tastes and how our food choices affect the rest of the world,” the release says.

“Richard’s deep understanding of both food producers and consumers and his proven success in creating more joy and justice in communities around the U.S. and the world is a perfect fit for Slow Food,” Katherine Deumling, board chairwoman of Slow Food USA said in a release. “I am thrilled that he’s joining our team and excited to see where his creativity and passion take Slow Food USA in this next chapter.”