Baton Rouge-based Albemarle Corp. will manufacture its latest eco-friendly flame retardant at the company’s plant in Orangeburg, S.C.

The new product is called GreenCrest and will replace hexabromocyclododecane, which is used in foam board insulation.

The chemical has been found in human breast milk, body fat, blood, as well as in seafood. In 2010, an Environmental Protection Agency report said the chemical presented “potential human health concerns.” The European Union has announced plans to ban hexabromocyclododecane.

Albemarle plans to gradually replace hexabromocyclododecane with GreenCrest. The new technology should be commercially available in 2014.