Lit Pizza, a fast-casual restaurant, is set to open this summer in a Southgate shopping center near LSU.
The restaurant was founded by Ozzie Fernandez and Gary Kovacs, who started the Izzo’s Illegal Burrito chain. Like Izzo’s, Lit is based on allowing diners to customize their meal with a variety of toppings at an affordable price. An 11-inch pizza at Lit will sell for $6 for a plain cheese pie, while a pizza with unlimited toppings will cost $8. The restaurant also will sell 10 signature pizzas, including the “Easy Caprese” with fresh basil, buffalo mozzarella, extra virgin olive oil and balsamic vinegar and the “Localite” with andouille, jalapeños and hot sauce. After a customer selects the pie they want to eat, the pizza is cooked in a custom wood-fired oven.
“Lit was created based on our belief that everyone should be able to create their own pizza with no rules and limitless options,” Fernandez said. “We are excited to bring this concept to the Baton Rouge community and offer an artisan-style, wood-fired pizza experience with fast-casual convenience and prices.”
Along with pizzas, Lit will sell grab-and-go salads, fresh-squeezed lemonade and local craft beers.
Lit will go into the space formerly occupied by Coldstone Creamery at 3930 Burbank Drive. Fernandez and Kovacs hope to expand the concept to other locations in the future.
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