In the mid-1870s, newspaper coverage of Carnival season began to augment descriptions of the pageants with small, black-and-white engravings of the float designs. The evolution of these printed images magically paralleled the increasing grandeur of their subjects, and in 1882, the first "broadside" sheets appeared. On one side were the floats for Momus ("The Ramayana"), Proteus ("Ancient Egyptian Theology"), Rex ("The Pursuit of Pleasure") and Comus ("Worships of the World"). On the other side, amid numerous advertisements, were explanations and descriptions of the arcane tableau; lengthy descriptions also appeared in the daily news, but without illustrations.
The first attempts to reproduce the float designs in color came in 1884, with booklets illustrating the pageants of Momus and Comus. The color was uneven and out of register, but only two years later, the great wedding of steam presses and color lithography produced the first beautiful chromolithographed Carnival bulletins.
Newspapers, notably The Picayune and Times-Democrat, vied with one another to publish the Carnival bulletins. Thousands of copies were printed and were always sold separately. These colorful souvenirs could be ordered from the newspapers, and on the day of the parades, they were hawked for a dime apiece by youngsters on streetcars and at busy street corners. These 10-cent bulletins have assumed an importance that could not have been imagined when they were produced. Because so few collections of original float and costume designs have survived, these lithographs became the visual record of the great processions, picturing every float from 1877 until the bulletins were discontinued in 1941.
The Rex Organization revived the tradition in 2003, and this marks the 11th year the bulletins have appeared in Gambit. For 2014, the theme of the Rex parade is "Gods of All Ages" and the floats will depict ancient deities. Text exploring the float titles and numerous links are posted on the Rex Organization's website (www.rexorganization.com). Prints of the 2014 bulletin may be purchased there.